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Your Perspective is The Reason You’re Falling Short on Your Dreams.

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“Your perspective in life will determine your destination. Today’s a new day. Go.”
-Kirk Franklin

Sometimes when we hear phrases such as perspective is everything, think positive, be happy-it could be worse, we tend to dismiss them. It makes sense why, after all, such phrases are cliché. However, if you think about it, there’s typically a reason why they’re cliché. Cliché’s are generally built on universal truths and conventional occurrences. So what typically happens when we dismiss these phrases about positivity, particularly those pertaining to perspective? Generally, we resume with life maintaining our daily routines and mindset, never truly making the changes necessary to effectively pursue our dreams.

There was a recent Facebook post by Kirk Franklin, an American gospel musician, choir director and author. Franklin shared a story that highlighted how varying perspectives influence not only our current interactions, but also how those daily interactions eventually shape our futures.

The story is as follows:


2 twin boys were raised by an alcoholic father. 1 grew up to be an alcoholic and when asked what happened he said,

“I watched my father.”

The other grew up and never drank once in his life. When he was asked what happened he said,

“I watched my father.”

2 boys, same dad, 2 different perspectives.

Your perspective in life will determine your destination. Today’s a new day. Go.


The story is short, yet impactful. If it hasn’t sunk in yet, literally everything that has happened, is happening, or is going to happen to you in your life will be filtered through your unique perspective.

Reflect on your personal outlook, evaluate whether or not you deem it to be positive or negative, and then ask yourself:

“What is the benefit of this perspective? Will it get me to where I want to be?”

 

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Opinion

Three Ways to Turn Social Media Followers Into Paying Customers

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As presented by Jobber, in Colony Work Space, Katie Pearse, owner of The Maid Mentor, spoke to an audience about how she was able to convert her social media followers into paying customers.

With a background in marketing, Katie graduated and went on to start her own multi-million dollar cleaning company. After experiencing much success, especially with garnering hype for her company through social media, she switched to consulting to help others do the same.

Jobber, a multifaceted entrepreneur software company, holds many different workshops for their clients and interested people in the community to attend. Key influencers of their respective industries will come out to speak about their experiences.

After listening to Katie, here are the top three takeaways to note:

  1. It doesn’t matter which social media platform you use as long as you target your audience. Know who you are trying to reach and who you’re catering your content towards.
  2. Email lists are everything. According to Katie, email marketing is still 40% more effective than other forms of marketing. So if you’re going to dedicate your time towards one thing, this is it.
  3. Video is an emerging trend. Most social media platforms either started with, or have now made it possible for you to post content through video. Making it easier for customers to view and understand your product, more companies are trying to maximize on this opportunity.

If you’d like to learn more about what Katie shared, you can follow her on Facebook, or reach out to her on her website.

For more opportunities to hear speakers like Katie Pearse talk about their successes and failures, or to take part in workshops to help your business grow, follow Jobber on Instagram, or connect with them through their website.

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Opinion

The Video That Forever Changed My Life

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“Some of you love sleep, more than you love success.” -Eric Thomas

One night, 5 years ago I was feeling in need of some inspiration. I was stuck in a rut and I didn’t know where I was headed or what I wanted from my life. In the late moments of the night, I took to my Facebook and posted a status, “in need of some motivation and inspiration.” It was more of a statement than a request in my mind, but a casual acquaintance of mine from high school shared a link in the comments section.

The video showcased an unknown athlete working out with what seemed to be a rather rigorous routine. What caught my attention more than the impressive work ethic that was displayed of the athlete, was the voice of the narrator. This was the first time I ever heard Eric Thomas speak, and his words would forever change my life.

In the video, Thomas tells a story of a young man who aspires for great things. In pursuit of his goals, the young man seeks out a guru to teach him how to be successful. In what begins as a rather odd circumstance and continues on to be a confusing lesson, the moral of the story is both profound and impactful:

This week’s takeaway:
Everyone of us has a dream, but not nearly enough of us want it bad enough. Only when you want to succeed as bad as you want to breath, will you be successful.

Arnold Exconde

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